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Press release #9

FADJA & GAMES MAGAZINE HAND IN HAND WITH THE INDUSTRY


This alliance based in the positioning of the two brands in the Andean and Central American region will allow to enhance the support of FADJA and Games Magazine to the companies of the gaming industry and thus accompany the efforts and challenges required by the current world economic situation.

The first step of this agreement will be that Games Magazine will be the company in charge of editing and marketing the Official Exhibitors’ Catalogue FADJA 2009 to be distributed on April 22 and 23 in Bogota.

Jose Anibal Aguirre, Director of the Andean Gaming Trade Show declared that this agreement will allow to strengthen the commercial and friendship bonds with a very important communication media such as Games Magazine, offering FADJA exhibitors an effective marketing tool with a good catalog edited by experts on the topic.

Marcelo Valsecchi, the editor responsible for Games Magazine Mexico, on his part, pointed out that “times demand creativity and accompany with facts the efforts that the companies of the area are doing to maintain a communication flow with their clients, both in the markets that already have a certain degree of development, as those of the emergent markets, such as the case f Mexico. To reach this agreement with a leading trade show such as FADJA allows us to give clear and mature signals of our compromise with this industry and ratify the leadership of Games Magazine in the region.”

The agreement of strategic cooperation also includes the participation of Games Magazine with a stand in the Andean Gaming Trade Show, advertising exchange in the respective web page on each part and the journal report on FADJA next April.

FADJA PRESS - March, 2009

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